If you’ve logged into Instagram in the past few years, you’re likely familiar with the concept of influencer marketing. If you haven’t heard of the
Martech Solutions Are All Around You for Free (or Cheap) – Use Them
If you’re trying to scale your marketing efforts, there are thousands of tools that can help you accomplish your goals. Unfortunately, many of those
These 5 Tools Will Make Your Content Marketing Research Easy
In content marketing, the success of your content relies heavily upon how well it resonates with your target audience. Why spend time and resources
Social Media Marketing for Hotels is No Walk in the Park
Social media marketing for hotels can be tricky to figure out. Between ever-changing algorithms and never-ending hashtags to sift through, building a
Hotel Social Media and the War for Guest Loyalty
Social media is a powerful marketing channel for businesses in any industry. However, it's particularly beneficial in the hospitality niche, as social
You Need a Hotel Marketing Plan: Here’s How to Develop a Strong One
If you work in the hospitality industry, you probably don't need to be told it's competitive. There are plenty of other hotels and resorts targeting
Hospitality Marketing is Its Own Game – Find Out How to Win
The hospitality industry is a powerhouse. With a trillion dollars in revenue every year, it’s no wonder that hospitality marketing professionals are
3 Social Media SEO Best Practices You Need to Know About
You probably already know SEO is crucial to business success. You need to take steps to ensure your business is easy to find online. However, don't