Content marketing has transformed the way that businesses connect with their potential and existing customers. Instead of immediately pushing a hard
3 Hotel SEO Tips to Improve Your Rankings
As a hotelier, the growth and success of your property are built upon how well you’re able to drive new and repeat bookings. But in the highly
How to do Hotel SEO? How Much Time Do You Have to Learn?
SEO is essential to a successful hotel marketing strategy. If you're not sure how to do hotel SEO, it might be time to consider outsourcing. First,
Expedia Hotel Bookings vs. Direct Bookings, a Hotelier’s Guide
As a hotelier, one of your biggest priorities is driving more direct bookings. However, with hundreds of online travel agencies (OTAs) like Expedia
Use This Technical SEO Checklist to Get Your Site Up to Speed
Whether or not you’re technical-minded, using a technical SEO checklist to keep your site performance healthy makes a huge difference. If a
These 5 Tools Will Make Your Content Marketing Research Easy
In content marketing, the success of your content relies heavily upon how well it resonates with your target audience. Why spend time and resources
Dead Hoteliers Walking | Better Increase Direct Hotel Bookings
In recent years, the travel industry has become increasingly competitive and is showing no signs of slowing down. For the most part, people have
Hotel SEO is Much, Much More Than Picking Keywords
There’s a lot of work that goes into creating a search engine optimization (SEO) strategy. From researching your keywords to building out targeted
A Complete Guide to Hotel Search Engine Marketing You Can’t Miss
Appearing on the first page of Google, Bing, Yahoo and DuckDuckGo is what every hotel marketer wants. That’s where hotel search engine marketing (SEM)