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September 27, 2019

Martech Solutions Are All Around You for Free (or Cheap) – Use Them

If you’re trying to scale your marketing efforts, there are thousands of tools that can help you accomplish your goals. Unfortunately, many of those

Category iconMartech Tag icondesign,  google analytics,  social media,  social media marketing,  website analytics

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September 26, 2019

Build a Great Web Analytics Dashboard with Google Data Studio

Great marketing is all about tracking the right metrics. The newest web analytics dashboard by Google Data Studio lets you create custom reports that

Category iconAnalytics Tag icondata,  google analytics,  google data studio,  kpi,  marketing metrics

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September 23, 2019

Google Analytics Enhanced Ecommerce is a B2C Data Gold Mine

No ecommerce marketer needs to be told it's important to take advantage of Google Analytics. By paying attention to key metrics, you can better

Category iconEcommerce Marketing Tag icongoogle analytics,  google analytics enhanced ecommerce

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August 1, 2019

What You Need to Know About Google Analytics Content Groups

If you run a business, regardless of your industry, there's a good chance you already have some degree of familiarity with Google Analytics. Using

Category iconAnalytics Tag iconcontent marketing,  google analytics,  google analytics content grouping,  google analytics content groups

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