As a hotelier, one of your biggest priorities is driving more direct bookings. However, with hundreds of online travel agencies (OTAs) like Expedia
The New Hotel and Airbnb Partnership for Boutique Hotels
For a while, it seemed like hotels and Airbnb were mortal enemies. Luckily, times have changed. In 2018, Airbnb announced that they were going to make
How to Use Hotel LinkedIn Marketing for Targeting Business Travelers
Ever thought about using your hotel LinkedIn profile as part of your marketing strategy? LinkedIn is a growing space for digital marketers that can
Hotel Facebook Ads with Careful Audience Targeting is a Winner
Hotel Facebook ads can deliver a very strong return-on-investment. However, in order for them to be successful, they need to target the right users.
Hotel Marketing? Your Hotel Instagram Account is Essential
Hotel marketing content is often most effective when it's visual. You need to show off your property in a way that makes people want to
Can Micro-Influencer Marketing Boost Your Business Quickly?
If you’ve logged into Instagram in the past few years, you’re likely familiar with the concept of influencer marketing. If you haven’t heard of the
A Hotel Website Should Have These Features to Maximize Bookings
Thinking of updating your hotel website features to increase your bookings? Great! Adding new features not only entices potential customers, but it
Hotel Website ADA Compliance in the Spotlight
Hotel website ADA compliance is coming under scrutiny. Which means hotels need to stay hyper-aware of how their website appears to guests with
Inspiration Abounds – Check Out These Hotel Website Design Ideas
Your hotel website plays a major role in attracting guests to your property. Additionally, a strong hotel website design can help you catch the