Including the right keywords in your hotel website's content is one of the simplest ways to attract guests. While your SEO strategy shouldn't be
The Top 3 Hotel Blog Considerations
Blogging is an essential way to build an audience for your business. Still, it's a huge time investment that needs to be done right. When you're
Choose Your Hotel Blog Categories Wisely for Ongoing Success
If you're in the process of developing a blog for your hotel, you're making great strides into the content marketing game. Choosing your hotel blog
The Top Hotel Instagram Trends of Today
When it comes to success on Instagram, staying on top of the trends is a necessity. That being said, we all know how fleeting trends can be. One
Do These Hotel Social Media Trends Add Up to Success?
There's no denying the power of social media when it comes to promoting your hotel. With so much information out there, how do you figure out which
Reaching Business Travelers on LinkedIn is Easy with Targeting
For hoteliers, business travelers are the gift that keeps on giving. Compared to leisure travelers, they’re less budget-conscious, make repeat visits,
Hotel Martech Has Famously Lagged, But That’s All Changing
As people’s personal and business lives continue to grow increasingly digital-based, marketers are having to get smarter about reaching their best
Tips for Hotel Social Media Post Frequency & Content
For brands, social media can be a complicated tool to master. You want to give your followers an authentic look at your brand, while still serving the
What To Know About Hotel Content Development
Content marketing has transformed the way that businesses connect with their potential and existing customers. Instead of immediately pushing a hard